Are you going to the ONA show in D.C.?
Posted by Bob Benz
I am. Drop me a line if you want to get together to compare notes, hear about Maroon Ventures’ schemes for world domination or just get caffeinated …
I’ll be participating in the Optimize and Monetize panel on Friday, Sept. 12 from 2:30 to 3:45. Here’s a PDF schedule for the entire conference, and here are details on the Optimize and Monetize panel …
“Master the art of online advertising and understand what works for your site. Are you using excess inventory to your advantage? What do advertisers need? What do marketers think when they decide what to spend and where to spend it? Where are you going wrong?
“Panelists: Ken Doctor, news industry analyst for Outsell; Mark Rose, director for sales strategy, Tribune Company; Bob Benz, partner, Maroon Ventures.”
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Tags: Online News Association