We will pay you to search with us - Microsoft’s new tactic
Wednesday, May 21st, 2008Microsoft will begin paying searchers who use Microsoft Live Search and complete a transaction. Think of it as a rebate. This is either:
A) Genius - right up there with the wheel and sliced bread
B) Idiotic - equivalent to the “make your own change night”
C) Meh - feed mayo to the tuna
The more I think about this, the more I think it is a vowel. I know what I am going to do next time I need to buy something big. What will get interesting is if it works and Google decides to counter. This is yet another nail in the coffin for the local retailer.